Scott Dudelson/Getty Images for Coachella
Social media users are goin’ IN on Lil Uzi Vert after he posed in a new campaign for fashion brand Marc Jacobs.
Earlier this week, Marc Jacobs unveiled the newest addition to its handbag lineup via social media. The bag is called the “Stephen Sprouse x Marc Jacobs 40th Anniversary Tote Bag.”
Additionally, the bag appears to feature a print from Sprouse, who was also a designer and passed away in 2004, per The New York Times.
Then, on Friday, June 14, Marc Jacobs unveiled what appears to be a campaign created to promote the new tote bag. The brand took to Instagram to share a carousel of shots of Lil Uzi Vert holding up the handbag and posing in a black shirt and pant ensemble.
Check out the photos and accompanying video of Uzi in the campaign below.
Social media users entered The Shade Room’s comment section with a plethora of reactions.
Instagram user @1sakimo wrote, “Uzi stay in a campaign. Gotta give credit when it’s due”
This isn’t the first time Lil Uzi Vert has turned heads alongside Marc Jacobs. According to Hypebeast, the brand tapped Uzi alongside many other celebrities to star in its 40th Anniversary Spring 2024 Campaign in January.
The outlet reports that Uzi’s campaign portion was centered on a video of him hauling a large cake into an elevator. In the clip, Uzi rocked the brand’s camouflage-print tote bag.
Check out an additional shot of Lil Uzi’s previous campaign with Marc Jacobs below.
