H&M Responds To Backlash Over Child Model’s Hair

H&M has found itself at the center of a social media debate once again.  The company received backlash after people were upset because they felt as though one of their model’s–a young black girl–hair wasn’t groomed.

People reacted furiously at H&M, tweeting their thoughts on the beautiful young lady’s natural hair.

Today, H&M responded to a customer who tweeted them asking “who approved” the girl’s photo, adding “Y’all better stop playing with these black kids.”

So umm…who approved this #HMKids
Y’all betta stop playin with these black kids. #cancelled @hmcanada pic.twitter.com/J6P3R76pJQ

— Tamar Huggins (@tamarhuggins) September 20, 2019

H&M responded to the customer saying that they believe kids should be kids, adding that the kids were all photographed after school to capture their natural look.

Thank you for the feedback. We truly believe that all kids should be allowed to be kids. The school aged kids who model for us come to the photo studio in the afternoon after school and we aim for a natural look which reflects that.

— H&M Customer Service (@hm_custserv) September 20, 2019

Here is how other customers responded.

I hate how the little black girl in the H&M ad was singled out for her hair when all the kids’ hair looks disheveled. In all honesty her hair looks the most put together out of all of them! Just say you hate natural (4c) hair and go! pic.twitter.com/9NTdUQEe7F

— Janine Young-White (@kneeneebop) September 20, 2019

Please people, let’s uplift this little girl! ????????She’s killing her H&M shoots with her natural 4C hair. Lil sis is serving us poses and she looks happy and beautiful ❤️ #Queenin ???????????????? pic.twitter.com/8z92Gi51rF

— Yasmine ???? (@msyasmine_) September 20, 2019